Ivan Luk – SEO Specialist

Education:

  1. Bachelor’s Degree in Marketing – ABC University, 2016-2020
  2. Certificate in Search Engine Optimization (SEO) – DEF Online Academy, 2021

Work Experience:

  1. SEO Intern – GHI Marketing Agency, 2020-2021
    • Assisted the marketing team in developing and implementing various digital marketing campaigns, with a focus on SEO.
    • Conducted keyword research, content optimization, and link building under the guidance of experienced SEO specialists.
    • Gained a solid understanding of SEO principles and best practices during the internship.
  2. SEO Analyst – JKL E-commerce Company, 2021-2022
    • Conducted comprehensive website audits to identify areas for optimization.
    • Performed on-page and off-page SEO activities, including keyword research, content optimization, link building, and technical SEO improvements.
    • Monitored and analyzed website performance and organic search traffic to inform SEO strategy and measure the effectiveness of implemented tactics.
  3. SEO Specialist – LIHosting, 2022-Present
    • Develop and execute SEO strategies to improve LIHosting’s organic search visibility and drive targeted traffic to the website.
    • Collaborate with the content and web development teams to optimize website content, structure, and technical aspects for search engines.
    • Monitor and analyze key SEO metrics, such as organic search traffic, rankings, and conversion rates, to inform ongoing strategy and report on progress.
    • Keep up-to-date with the latest SEO trends and best practices to ensure LIHosting’s website remains competitive in search engine results.

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